ESBB Volume 10 Issue 1, 2024

Academic	
1-3	Roger Nunn	Foreword
4-15	Christian Puren	Modeling in language-culture didactics: the example of combining models of different documentary logics and learner roles
16-33	El Sakran and Sivasubramaniam	The role of visuals in understanding store names
34-51	Binu P.M.	Affordances and challenges of integrating artificial intelligence into English language education: A critical analysis
52-75	Mzukisi Howard Kepe	Insight for lecturers in teaching first-year students guided writing skills with readings at a South African University
76-93	Roy P Veettil	Deciphering representational language through stylistic analysis of poetry
94-113	Phan Thi Ngoc Le	Using English as a medium of instruction for non-English-major students: Impacts and coping strategies
114-146	Junko Noguchi	Factors affecting successful inferencing of unfamiliar idiomatic expressions in a listening task: A case of Japanese university EFL learners